The words you choose can have a profound effect on any person, family member, or customer you're relating to. Words are everything: language is indeed the pathway to the unconscious mind. Words create brain activity. Whether it is of value or not, I can guarantee that, if you use a word of choice, you have created a pathway, and a fixed way of thinking. All words lead us to a specific destination in our mind along with all the associated feelings. As a child, my mentor, one of the greatest teachers in the world, told me, "Son, watch your mouth." I never realized there were two sides to that statement. One side was how my words affect people at all levels, and the other side was how my words affected me. To this day, there are words that I have purposely removed from my vocabulary. Every word carries with it a consequence and a meaning. We choose these words to act as a vehicle-a vehicle to meet our needs. My success in life has stemmed from selecting only words that feed my mind, which do not turn my mind into a toxic dump. This is not a decision-this is a choice. By using words effectively, we can bypass our conscious resistance and create activity.

The subconscious mind does not know the difference between fact and fiction, right or wrong, good or bad; it simply stores information like a computer. Remember: whatever you say becomes real , whether it is true or not. The person, family member, or co-worker creates an association and a real experience in his or her mind.

If I say things like warm, soft, soothing, clean, powerful, rich, fun, bigger, better, exciting, adventure, attractive, loyal, flexible, fun-loving, responsible, sharing, thoughtful, understanding, compassionate, generous, considerate, trusting, authentic-when repeated in various combinations-they have the effect of leading the listener to a particular state of mind or set of experiences, wouldn't you agree?

However, words such as tight, anxious, afraid, weak, helpless, hurtful, damaging, disrespectful, anger, low self-esteem, hopeless, hateful, revenge, loser, slug, stupid, dumb, moron, worthless, ugly-when these words are repeated in various combinations-they, too can cause us to have the feelings associated with these words, and they can create corresponding mental images.

The critical question is, what is the result we're after? "That was the good news.now the bad news." When you attract one negative word you also attract and welcome into your vocabulary nine more. So again, my famous life coach, mother, mentor, and ultimate teacher always allowed me to see both sides of the coin and a projected path for my actions. What I didn't understand until I got older was that all of these teachings could have the same effect on me.

Now that, my friend, was a wake up call, and I never imagined that my mouth was the sharpest weapon on the face of this earth-not only against other people, but against me as well. Basically, its verbal suicide-it's tasteless, it's odorless, and it has long-term side effects. But worst of all, the damaging effects can last a lifetime if not corrected or replaced with more empowering words and meanings.

Side effects may include: friends and family feeling distant, loss of friends, feeling isolated, sad thoughts, exclusion, or divorce   

If there is one single statement that makes so much sense it is this one: People will treat you the way you allow them to treat you. How are you allowing you to treat yourself?

Once you have hurt someone with your words, it's virtually impossible to ever make it right again, until now . I can teach you in a few minutes how to change this behavior. The way the mind works is, when a word is said, the mind has to hear it. If I said to someone, "I do not hate you," even though I said I do not , the word hate cannot be ignored. The mind responded to the word hate because the word was said, and what's more, the mind also attached a meaning to that word.

For example, if I said "I HATE YOU!" in a fit of anger, versus saying "I hate you" out of joy and surprise when I discover you planned a surprise party for me on my 40th birthday, and I fell for the surprise.tell me something: is there a difference? Yes or no? Did you attach a specific meaning to the statement? This is only one way of changing the way you look at things, how you represent things and form associations. Change the meaning and you change your life.

Let me ask you a question: If I said, "Do not think of the Statue of Liberty," are you now thinking about the Statue of Liberty? Because the message said not to think about the Statue of Liberty, the mind responded to "Statue of Liberty." Because it was said, the words could not be ignored. Words, again, have the power to create and the power to destroy. Describe your message in such a way that people will be able to create a good emotional picture.

If I share the wrong word, image, or impression, I will have enrolled you in the same problem. Remember: if I say it, you doubt it, and if you say it, it's true.  

DEFINITIONS OF WORDS

The word "TRY" means you're taking no responsibility for the end result, nor are you going to do anything about it. "I'll try and call you back later today," vs. "I will call you back between 3:00 and 4:00, and if the call doesn't get made, I will be 100% responsible." Whereas the word "try" simply lets you off the hook, the word "will" does not.
                                           
The word "IF" is a word used to indicate the circumstances that would have to exist in order for an event to happen. " IF " is an escape word, a way out, an "uncertainty" word, so you never really put all of your commitment and focus on the goal.

The word "IT" refers to an unspecified or implied situation or problem: the issue, the subject, the thing, or the event.

The word "BUT" is a word used to introduce an opposing proposition. It is also used to introduce a statement that disagrees with something that was just said. The main point is that the word "BUT" destroys everything that went before it, period.

For Example: "Thanks, Renee, you did a fantastic job. I appreciate all you have done for the company. Everyone here really likes you, BUT." The entire compliment was ruined by using the word "BUT."

Everyone, repeat after me!
Dinner was great, BUT .I can't wait to see you, BUT .Thanks for the compliment, BUT ..
If you say this word (but) to a friend or relative , you will have negated everything you said to him or her. The subconscious mind heard the word BUT and it knows the meaning .

The word "MAYBE" expresses uncertainty and means the story never ends .

Everyone, repeat after me!
"Will you be home later?" "MAYBE." "Do you care about me?" "MAYBE." "Will you marry me?" "MAYBE" "MAYBE this information will be useful."

The word "BECAUSE" is the most powerful word in marketing . It puts people's brains on autopilot. Everything that follows the word " BECAUSE" is in compliance with logic, and out of politeness, we accept it as true or fact.

Were you ever told as a child to get in the house? Language has a powerful impact on our perception of the world , influencing both our experience of events and how we respond. The more you begin to consciously choose the words you use, the more you can expand your ability to influence and move people toward mutually satisfying outcomes.

Just as one thought creates another, one positive word or one negative word creates another. Your brain can only hold one thought at a time, so make it a good one. The same goes for words. Do this continuously, and you will attract all the abundance you ever wanted. If you choose negative words, you will attract the same.

Questions are the answers. Once I asked this question, all the answers came to me.
Try asking yourself, "Why can't I lead a better life?" You'll notice your brain searches for all the reasons and lack of resources in relation to why you can't make changes for a better life. Now ask, " How can I lead a better life? How do I get rid of the annoying stress, aggravation, and frustration?" "Impossible," you might say?

I asked myself, what do I believe is currently impossible? Let me ask you a question: Did you get a different answer? Of course you did. Your brain is like a supercomputer, and one of its primary jobs is to search for answers to the questions you ask. Remember the old saying, "Ask and you shall receive."

Here's the good news and the bad news: The good news is you asked a good question and you received a good answer. The bad news is that our brains are wired to act in conjunction with what answer is most convenient at that moment. Most people will back it up with a phrase or metaphor to spread out the lack of belief, that the answer is really that simple.

Choose your metaphors carefully: all metaphors carry consequences with them.
" If it's meant to be, then it's meant to be." In that statement, you can clearly see the focus is on meant to be . Somewhere in the back of my mind, I must believe there's an automatic choice system, which I have no control over. Either everything will miraculously work out, or some third party is waiting to ruin it for me-maybe, maybe not! My mother always told me, "Son, God gave you a brain. Put it to good use!"   

I say, "If it's meant to be, then it's up to me!" The difference in my statement is the projected path of the word if - it's directly focused on me as the only possible route to produce the desired result. Consequently, I become 100% accountable, with no way out. I choose a specific path in life with a need to produce this desired outcome or result, and if it doesn't work out, guess who's responsible? That's right.me! Another dangerous word is " it ," the word "it" has the ability to take a form of its own. It sounds like I have several good choices in life, and I have finally put my brain to good use. 

Just like the old phrase, "If they can do it, I can do it , " you are the only person in charge of producing your achievements. For some reason, the word if implies you and someone else are responsible for the outcome. This is where you give up your power and start blaming other people for your shortcomings.

Now ask yourself, "What do I need to do in order to live a Dreamlife, designed by me, for me?" The minute you ask a better question, you immediately become less affected by what appeared to be a problem. We all have choices, and whenever challenges arise in life, and they will, I have decided to be less affected by the problem; and that word, problem, has been replaced by opportunity. (Why not, right? It sure puts a new light on the situation!)

Another wonderful capability of the brain is that, once you commit to doing something, the way to do it is already built-in to your brain. That's the power of question-assuming you selected the proper words for the question.

 

The story of Jim

Let me tell you a personal story: Jim was a guy who worked for me at the parts counter at my RV dealership, which I owned for many years. One day Nancy came in, a woman who had been a customer for years, and was purchasing some accessories and ordering some towing equipment for her motor home. The invoice came to around $1,500, so Nancy asked Jim, "Do you accept personal checks as a deposit?" Jim responded, "Yes, we do. We also accept credit cards, and your first-born."

Immediately, Nancy burst into tears, put her hands over her face, and started shaking. I came out of my office to see what was going on. Jim's eyes were as big as platters; he was in a state of confusion as to what was happening. I calmed Nancy down and walked her outside, and asked, "What happened???" Nancy said to me, "I just had my second miscarriage, and the minute Jim said firstborn, I totally lost it." When I explained the situation to Jim, Jim said he felt like a piece of trash.

So why did this happen? Jim wondered the same thing. Jim's words created brain activity that enrolled Nancy in the pain of the past. The word "firstborn" could not be ignored, and the meaning she associated with the word took her mind back to a painful event. That, my friend, is the power of words.

So you see, Jim and Nancy both had two different meanings tied to the same word. So who's right??? Neither Jim nor Nancy is right-people only hear the phrase that fits them. Let me ask you a question: Are there words in your vocabulary that carry with them negative associations?

After working with Nancy , we reframed the meaning and got her to immediately re-associate "firstborn" with the brighter side of life. She decided right there to try again, and realized this day had to happen. As bad as it seemed, it was a place of growth, and a gift from God. If she had a boy, she would name him Jim, because if this event had never happened, she may have been stuck in that emotional state forever. As I have looked back at my life, I have realized that Nancy, Jim and I all served each other in a way that was never intended in our original meeting. Nancy said, after she discovered the importance of changing the meaning of word firstborn, she decided to try to have another child, saying, "If this attempt works it will be my firstborn." on June 19, 2001, Nancy had a 9lb baby girl, whom she named Jamie.

  

 
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